Eliud Kipchoge is the first person in the world to run a marathon under two hours at the Ineos 1:59 Challenge. ISPO.com takes a closer look at how the Kenyan made history and the role chemical giant Ineos played in this.
The distance of over 21 kilometres is booming - not only in Germany, but throughout Europe. ISPO.com takes a closer look at the growing popularity of the half marathon distance and the motivations of the runners.
The sport of trail running is growing, many new brands are pushing into a market that is becoming more differentiated - and still offers potential for sports and outdoor companies.
